I lead design for valuable digital experiences that are delightful, reliable, and easy-to-use.

Through craft, leadership, and process

I effectively marry user and business goals in impactful ways for both B2C and B2B domains, from startups to tech giants.
Walmart logo

I lead design for half of Walmart Connect, Walmart’s advertising platform, where I guide a team focused on delivering scalable, high-impact ad solutions.

Shopify logo

At Shopify, my team was responsible for several product areas across Shopify Logistics. We were acquired by Flexport in 2023.

Google logo

I led design for One Google Tag and introduced conversion testing for Google Ads.

SurveyMonkey logo
Oration logo
Ancestry logo
Inflection logo
Yahoo! logo

With over a decade in product design leadership, I've excelled in both B2C and B2B domains, from startups to tech giants.

My focus is on user-centered, data-driven design, defining and leveraging design systems to create exceptional experiences.

Craft

My focus is on user-centered, data-driven design, defining and leveraging design systems to create exceptional experiences.

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3D-style illustration of crafting tools for design. What' sfunny about the image is that some of the tools are clearly AI generated, like scissors with only one head.
Stylized 3D AI-generated illustration of a gardener in blue pants, purple shirt, and blue cap tending to a garden. The image represents leadership through attention, nourishment, support.

Leadership

With over a decade in product design leadership, I've excelled as a manager and individual contributor in both B2C and B2B domains, from startups to tech giants.

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Stylized 3D AI-generated illustration of a gardener in blue pants, purple shirt, and blue cap tending to a garden. The image represents leadership through attention, nourishment, support.

Process

I unite cross-functional teams to streamline planning, optimize design scope, accelerate timelines, and drive continuous improvement.

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Stylized 3D AI-generated illustration of a wall mounted machine made of different sized and colored gears. The image represents efficient and collaborative processes.
Stylized 3D AI-generated image of different charts. The image represents measurable impact.

Impact

Contributing measurable outcomes to successful businesses through design.

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Stylized 3D AI-generated image of different charts. The image represents measurable impact.

📞 Get in touch

Get in touch to learn more about my work, request case studies, or to inquire about working together.

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Walmart Connect

Currently, I'm leading a design team for Walmart Connect, Walmart's advertising platform.

Contact to learn more

Delivery experience

At Shopify, my team was responsible for several product areas across Shopify Logistics. We were acquired by Flexport in 2023.

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Measurement and conversion

I led design for One Google Tag and introduced conversion testing for Google Ads.

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Teams and Enterprises

Led and managed design for Teams and Enterprises during a period of hyper-growth.

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OrationRX

Reimagined and redesigned OrationRX, including implementing a new design system. Acquired by PokitDok

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Archives.com

Co-created, evolved, and managed design team for Archives.com, a family history site acquired by Ancestry from Inflection.

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Background image of a creme colored wave.
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